What a listing shows
Your venue’s name, description and logo. The trader picks your tile, and the login style of the provider behind it decides what happens next: a Rithmic listing asks for the trader’s own Rithmic login with your system name pre-filled; an account you issued on the paper book needs no second login at all.Set the brand
In the back office, on the Venue card: the name, a short description and a square PNG logo (256 to 1024 pixels, at most 512 KB). Over HTTP the same fields are the signed-in owner’s own routes,GET /api/firm, PUT /api/firm/brand and
POST /api/firm/logo; they take the session, never a key.
Once saved, the account picker and the account manager show the venue’s name and logo on every
account the venue issued or pre-registered, and GET /api/account/list carries the venue’s identity
on those accounts. The account number stays visible, and paper stays the API’s broker value for
an issued account, because a brand does not change where an order goes.
Sandbox preview versus production listing
A brand saved in the sandbox shows on sandbox accounts immediately. It does not publish your venue into the production Connect catalog, and neither does a passed self-check: brand review and production onboarding are a separate step with your trdrs contact. Nothing about a listing requires a payment setup, and the sandbox never asks for one.Where to go next
- Register an account — pre-register a trader so your tile opens with their account ready to link.
- Brokers — a venue that lists a built-in provider and stops there.
- Venue keys — the key your backend holds once the venue exists.